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Shopify Plus

Magento Enterprise vs Shopify Plus – How to choose?

When considering your sales team, do you think of your website? The truth is, your site is a sales asset 24/7, always ready to pitch clients and sell your products or services.

Shopify

7 Top Apps Helping Shopify Stores Grow their Business

Not only is it a more fluid approach to web designing, but it also helps reduce the amount of risk that small and mid-sized businesses undertake in the process.

Inbound Marketing

Shopify Template or Custom Design – How to Decide?

Curious about the difference between growth driven design and traditional web design? Proponents of growth driven design want you to know that it is a flexible new method for building websites that reduces the risks and costs typical of traditional design. For instance, it reduces the chances of running over budget, past the deadline and […]

Shopify

12 Elements of Best Practice Ecommerce Email Marketing

When it comes to launching an inbound marketing initiative, many companies are faced with the challenge of figuring out how to budget for both the marketing campaign and a new website design.

Ecommerce Marketing

How to Drive Traffic and Sales with Retargeting Ads

How to do retargeting ads is one the questions we get asked the most as a digital agency. This kind of ad is a great way to capture the attention of website visitors who have already expressed interest in your product and brands by visiting your website.

Inbound Marketing

How to Create Landing Pages the Increase Conversions

There exists in the business world a belief that sales teams and marketing departments are constantly at war with each other. Obviously there must be some validity to this statement, otherwise it wouldn’t continue to propagate among organizations, but generally it’s false.

Shopify Plus

8 Great Reasons to Migrate from Magento to Shopify

The goal of any business website is to draw people in and push them toward making a purchase.

Ecommerce Marketing

Klaviyo Dynamic Coupons now Available on All Shopify Stores

B2B brand strategy and website design is something we’re passionate about here at Zinc, so we’re particularly excited to share our latest work. Altec is a 25 year-old software company, and it was an honor working with them to update their brand.

Inbound Marketing

The Benefits of Retargeting Ads

Businesses can use retargeting to reach prospects that have expressed interest in their brand. Below are 5 major reasons why you should be using retargeting.